Affiliate & Partner Program Plugin for Shopware Your customers sell for you.
With this plugin for Shopware 6 your shop gets its own affiliate & partner program: customers, influencers and partners sign up, promote with their own link, QR code and voucher and earn commission on every order they bring. You set rates, rules and checks and pay out as a voucher or via SEPA file and PayPal.
- 4.8 from over 10 reviews
- live in over 250 shops
- Gold certified
- Premium Extension
Paid out of turnover
Commission only arises once an order has reached your waiting time and order status. No price per click, no prepayment.
Everything in your own shop
Partners, clicks, commissions and payouts live in your Shopware, with no network in between and no cut.
Ready in ten steps
The setup wizard walks you through registration, promotion, commission and remuneration and only saves at the end.
How it works
From a shared link to a voucher or a payout.
- 1
Sign up
Customers sign up in their customer account or apply. Partners without a customer account you create in the administration.
- 2
Promote
Partners share their partner link, short link, QR code or voucher code. The shop assigns every new customer to the partner.
- 3
Earn
After the waiting time and with the right order status, the plugin books the commission, by partner rate, partner group and commission rules.
- 4
Redeem
Partners redeem their balance as a voucher or have it paid out, after your review via SEPA file or PayPal.
Registration
A customer becomes a partner.
The customer account has an Affiliate program entry. You decide whether customers are partners right away or apply with a code of their choice, and who may take part at all.
- Activate right away, or applications reviewed under Partners → Applications
- Customer groups, minimum turnover and a mandatory consent as requirements
- Automatic registration and starting credit for new partners
- Partners without a customer account, such as blogs and comparison sites, you create yourself
Marketing
Link, short link, QR code or just the code.
Every partner gets a partner link (affiliate link) to any page of the shop and a partner voucher of their own for their customers. Whoever comes through the link or redeems the code belongs to the partner.
- Short link such as
shop.com/partner/LENAand a QR code as PNG - Partner voucher with a code of its own, 10 percent discount by default
- Cookie with an adjustable duration, then fixed on the customer account
- Duration of the assignment, new customers only, poaching allowed or not
Commission
You set the amount, down to the single product.
Every partner has a rate as a percentage, per order or per piece, plus an own rate for subsequent orders if you like. Partner groups and commission rules refine it.
- Partner groups such as Bronze, Silver and Gold with automatic promotion
- Commission rules for customers, products, categories and dynamic product groups, with priority and period
- Minimum order value and maximum commission per order
- Calculation log on every order, step by step
Remuneration
As a voucher or as a payout.
Partners redeem their balance themselves in the partner area. Vouchers are created right away, payouts only go out after your review.
- Vouchers in fixed steps or with a free amount, with a bonus if you like
- Payout as a SEPA file for your banking or through the PayPal connection
- Review list with the orders behind every request
- Automatic payout weekly, every two weeks or monthly, with a PDF document
Partner area
What the partner sees in the customer account.
Available commission, referred customers and orders at a glance, plus promotion material, redemption, statistics and payout details in four tabs.
- Overview with promotion material, latest orders and progress in the partner group
- Commission with voucher, payout and a shared history
- Statistics by month or 30 days, with clicks if you like
- Payout details and email notifications in the settings
Administration
Everything important on one page.
The dashboard shows key figures, open tasks and the balance of all partners. A side menu leads to every list: partners, applications, clicks, fraud check, commission rules, payouts and more.
- Open applications, code requests, suspected cases and payouts as tasks
- Statistics on turnover, commission, products, click sources and costs
- Click tracking with source, device and UTM parameters
- Fraud check with five comparisons between partner and buyer
Setup and automation
Set up in ten steps, then it runs by itself.
The setup wizard asks for everything a partner program needs. After that, scheduled tasks reconcile the orders, partners move up into higher groups and due payouts are created.
- 18 ready flows with email templates for shop and partners, each switchable
- Four export profiles for partners, bookings, payouts and clicks
- Admin API for balances, daily figures and payouts
- Help with explanations on the pages of the affiliate program
Add-on plugin
Multi-level marketing down to level 5.
With the multi-level marketing add-on plugin, partners also earn from the orders of the partners they recruited themselves. Every level has a rate of its own, changeable per partner, and partners and shop see the network as a tree.
- Level 15%the partner the order came through
- Level 23%whoever recruited that partner
- Level 32%one level above
- Level 41%two levels above
- Level 51%three levels above
Examples
Nine ways to turn customers into partners.
Every example calculates with real figures and shows the settings it needs.
Comparison
Shopware standard, network or plugin?
Shopware standard
Two fields, two rule conditions, two flow actions. No partner, no commission, no payout.
External network
Brings publishers who do not know your shop yet. Takes a cut on every commission, and the partner data lives at the network.
This plugin
A whole partner program in your own shop: registration, promotion material, commission rules, review and compensation as a voucher or a payout.
Pricing
What does a partner program for Shopware cost?
One price with the full feature set. No tiers by partners, orders or turnover and no cut on commissions.
Affiliate & Partner Program
699.00 € / year
or €69.00 a month, cancellable monthly
- Partner link, short link, QR code and partner voucher
- Commission by partner rate, partner groups and commission rules
- Voucher, SEPA file, PayPal and automatic payout
- Dashboard, statistics, click tracking and fraud check
Multi-level marketing
699.00 € / year
or €69.00 a month, cancellable monthly
- Commission on up to four further levels
- A rate of its own per level, changeable per partner
- Network as a tree for partners and shop
- Only needed when partners should recruit partners themselves
The rental starts with a free trial month. Prices plus VAT, purchase and billing through the Shopware Store.
Common questions
What is a partner program in an online shop?
A partner program, also called an affiliate program, affiliate marketing, referral marketing, customer referral or refer a friend, rewards people for bringing you customers. Every partner gets a code of their own, shares it as a link or voucher, and every order that comes from it earns commission. Unlike paid advertising, you only pay once something has really been bought: pay per sale, never per click.
Do I need a plugin for a partner program in Shopware?
Yes, as soon as partners should get a commission. Out of the box, Shopware 6 only knows the affiliate code and the campaign code: they arrive as parameters in the address and are stored on the customer and the order, nothing more. Partners, commission calculation and payouts only come with a plugin. This plugin stores the partner code in exactly that field.
How does an order end up with the partner?
Through the partner code, the referral code of each partner. It arrives through the partner link (affiliate link), the short link, the QR code or the partner voucher, sits in the session and a cookie and is stored on the customer on login, registration or a guest order. From then on the customer belongs to the partner, for lifetime by default, otherwise for as many months as you set, and their subsequent orders earn commission too. If you like, the customer can also type the code into the cart.
When is the commission created?
During reconciliation, not at the moment of purchase. An order has to reach a minimum age, 14 days by default, be in the chosen order status and belong to a matching customer group. Reconciliation runs live when the partner area is opened, every 15 minutes as a scheduled task or by console command.
How high is the commission?
You decide. By default every new partner gets 5 percent of the net value of the goods without shipping. There is also a fixed amount per order or per piece, an own rate for subsequent orders, partner groups with automatic promotion and commission rules for customers, products, categories and dynamic product groups.
Does the partner program work for B2B too?
Yes, also as a B2B referral program in which business customers refer other business customers. Commission is calculated from the net value of the goods, and customer groups decide who may become a partner and which orders earn commission, for example only those of business customers. Partners without a customer account, such as sales partners or comparison sites, are created by you in the administration. For business partners there are separate tax settings when redeeming.
What happens with a cancellation?
Cancelled orders are never commissioned. If the commission was already booked, the plugin offsets it by default with a negative booking and a note the partner sees in the partner area.
Does the partner get money or a voucher?
Whatever you allow: voucher only, payout only or both, for everyone or per partner. Vouchers are created right away in fixed steps or with a free amount. Payouts are requested by the partner, you review them and pay via SEPA file or through the PayPal connection, automatically on fixed dates if you like.
Is data sent to an external service?
Partners, clicks, commissions and payouts stay in your shop. The QR code is created in the browser without a third-party service. Only when you pay out through the PayPal connection does the payout data go to PayPal.
What is multi-level marketing and do I need it?
With multi-level marketing, not only the promoting partner earns but also the partner who recruited them, over up to five levels. It is an add-on plugin of its own on top of the partner program. For customer referral, influencers and blogs the partner program alone is enough.
Your best sellers have already bought from you.
Give them a reason to pass it on. The demo shop shows the partner area and the administration fully set up.